beginnerValuation
Domain Appraisal
An assessment of a domain's market value, either by automated tools or experienced human appraisers.
A domain appraisal is a formal or informal assessment of a domain name's market value. Appraisals can be automated (Estibot, GoDaddy Appraisal) or human-led (from experienced brokers or investors). Appraisals consider comparable sales, keyword metrics, TLD, brandability, and market conditions. Professional appraisals are sometimes required for domain transactions involving estate planning, legal disputes, or corporate acquisitions.