intermediateValuation
CPC (Cost Per Click)
The advertiser cost per click for a keyword — high CPC signals commercial value in domain names.
Cost Per Click (CPC) is the amount advertisers pay per click in pay-per-click (PPC) ad auctions like Google Ads. In domain valuation, CPC data for keywords in a domain name signals commercial value — high-CPC keywords (like "insurance," "loans," "attorney") indicate strong advertiser demand, which correlates with type-in traffic revenue and end-user demand. CPC data is available through Google Keyword Planner.