intermediateGeneral
New gTLD
The hundreds of new generic TLDs introduced after ICANN's 2012 expansion, like .shop, .app, and .club.
New gTLDs are the hundreds of generic top-level domains introduced by ICANN's New gTLD Program starting in 2014. These include category-specific TLDs like .app, .shop, .blog, .club, .agency, .tech, and .store, as well as brand TLDs like .google and .apple. While new gTLDs offer creative options, .com still commands a significant premium in terms of trust and resale value.